E-commerce and brands sold online
Does the unboxing match the checkout price?
Online, the experience is the website, the delivery and every message in between. We buy, receive, contact and return as a real customer, and grade each step against the price and promise of the brand.
What we examine
| Touchpoint | What we look at |
|---|---|
| Website | First impression, product pages, clarity of price and delivery |
| Checkout | Payment, confirmations, the tone of automated messages |
| Delivery | Courier, outer packaging, timing, the doorstep moment |
| Unboxing | Inner packaging, inserts, notes, the product itself |
| Service | WhatsApp, email and chat replies; returns and refunds |
What you receive
A confidential, graded report: each touchpoint marked Generic, Considered, Distinct or Signature against the class you sell at, five readings across the whole experience, the evidence behind every finding, critical issues flagged at once, and the smallest changes that would lift the experience, in order of priority. The report is yours whether or not you continue.
Confidential. We never publish our clients. Every engagement is confidential, and the credit is always the client's.
See a sample reportQuestions
Do you place real orders?
Yes. We buy, receive, contact service and return as an ordinary customer would, with costs agreed in advance.